United Airlines to Introduce Special Edition Amenity Kits
January 02, 2014
Available for customers in United BusinessFirst on long-haul international flights departing from the United States, the collectable tins highlight each of United's eight North America hubs. Each customer in BusinessFirst will receive one of the eight tin designs, which feature distinctive imagery that United commissioned specifically for the brand campaign.
"These commemorative amenity kits showcase our hub cities and our flyer friendly network connecting customers to points around the globe," said Tom O'Toole, United's senior vice president of marketing and loyalty and president of MileagePlus.
The special edition kits include the amenities of the traditional BusinessFirst kit, including Philosophy brand skin care products, and will be available until March 1, 2014 or until supplies last. Customers in BusinessFirst will receive the traditional amenity kit on long-haul flights arriving in the United States.
United Airlines and United Express operate an average of more than 5,300 flights a day to more than 360 airports across six continents. In 2012, United and United Express carried more passenger traffic than any other airline in the world and operated nearly two million flights carrying 140 million customers. United is investing in upgrading its onboard products and now offers more flat-bed seats in its premium cabins and more extra-legroom, economy-class seating than any airline in North America. In 2013, United became the first U.S.-based international carrier to offer satellite-based Wi-Fi on long-haul overseas routes. The airline also features DIRECTV® on more than 200 aircraft, offering customers more live television access than any other airline in the world. United operates nearly 700 mainline aircraft and has made large-scale investments in its fleet. Business Traveler magazine awarded United Best Airline for North American Travel for 2013, and readers of Global Traveler magazine have voted United's MileagePlus program the Best Frequent-Flyer Program for 10 consecutive years. According to the 4th annual Switchfly Reward Seat Availability Survey published by IdeaWorksCompany in May 2013, United has the most saver-style award-seat availability among the largest U.S. global airlines. Air Transport World named United as the Eco-Aviation Airline of the Year Gold Winner in 2013. United is a founding member of Star Alliance, which provides service to 195 countries via 28 member airlines. More than 85,000 United employees reside in every U.S. state and in countries around the world. For more information, visit united.com or follow United on Twitter and Facebook. The common stock of United's parent, United Continental Holdings, Inc., is traded on the NYSE under the symbol UAL.
SOURCE United Airlines